What's Your Retention Revenue Potential?
Adjust your store metrics to see how much revenue your email & SMS programme could generate.
Your Business
Monthly Revenue
$
/mo
Your monthly DTC revenue from your online store.
$600,000/yr
$600,000/yr
Current Monthly Flow Revenue
$
/mo
Revenue your automation flows (welcome, abandoned cart, etc.) generate monthly.
$6,000/yr · 1.0% of total revenue
$6,000/yr · 1.0% of total revenue
Engaged List Size
subscribers
Opted-in subscribers who've opened or clicked in the last 30 days.
Average Order Value
$
Blended average across all products.
🔄 Flows
Build Your Flows:
$8,160/Year Opportunity
$8,160/Year Opportunity
Automated flows work 24/7 and are a one-time build. Most brands recoup the investment within 30–60 days.
Your Current Flows
$6,000/yr
Flow Revenue Potential
list size × AOV × placed order rate
+$8,160/yr
Opportunity Gap
additional flow revenue vs. current
+$2,160/yr
📧 Campaigns
Campaigns Could Generate
$33K/Year
$33K/Year
With your list and conversion rate, regular campaigns can generate consistent, predictable revenue every month.
Revenue Per Campaign
list size × AOV × placed order rate
$680
Recommended Campaign Volume
4/mo
Monthly Potential
$680 × 4 campaigns
+$2,720/mo
Opportunity Gap
annualised campaign revenue
+$33K/yr
Your Opportunity
Flows
+$8,160/yr
Campaigns
+$33K/yr
Total Opportunity
+$41K/yr
Recommended Investment
Growth Package
Month 1
Full flow suite + 4 campaigns
$2,500
Core flows build$1,800
Campaigns/mo$700
Month 2+
4 campaigns/mo + SMS
$2,500/mo
4 campaigns/mo + SMS management
Retention Flows We Build
8 flows
⌄
Welcome Series
First impression, brand story, conversion push
~28%
Abandoned Cart
Recovers lost purchases at peak intent
~26%
Post-Purchase
LTV extension, upsell, review generation
~16%
Browse Abandonment
Re-engages window shoppers with intent signals
~12%
Win-Back
Reactivates lapsed customers before churn
~8%
Replenishment
Timely prompts for consumable or repeat products
~5%
VIP / Loyalty
High-AOV customers, exclusive access & rewards
~4%
SMS (Surgical Touchpoints)
High-urgency moments, opt-in capture
~1%
Ready to scale your DTC brand?
Fill out an inquiry form and we’ll schedule a call to learn more about your brand, what your paid acquisition funnel needs are, and how we can be the best scaling partner possible. We’ll also share how we work with DTC brands and determine what type of complementary audit (media buying, creative, CRO) would be most useful for your brand.