Stop Losing Customers After Abandonment OR First Sale.
You worked hard to get them. We make sure they stay, spend more, and bring others. Retention marketing for DTC and eCommerce brands that are done leaving revenue on the table.
capture rate
after browse flow
capture rate
recovered
first sale
repeat buyers
new acquire
What is Retention Marketing?
Acquisition fills the funnel. Retention fills the bank account.
Getting someone to buy once is expensive. Getting them to buy again and again is where real profit lives.
Retention marketing is the system that makes repeat revenue predictable. Segmented flows, lifecycle campaigns, loyalty programmes, and smart automation that engage your customers at exactly the right moment. Not mass blasts. Not guesswork. Precision.
Welcome Series
Your new subscriber just raised their hand. We don’t waste that with a generic “thanks for joining.” We map the first 7–14 days of their relationship with your brand the right story, the right offer, the right timing so by the time they buy, they already trust you.
Post-Purchase Flow
Most brands go silent after the sale. We don’t. We design a sequence that handles fulfilment anxiety, drives the review, introduces complementary products, and sets up the second order before the customer even thinks about needing it.
Win-Back Campaign
Lapsed customers aren’t lost they’re just ignored. We identify exactly when a customer starts going cold and intercept them with a sequence that feels personal, not desperate. No knee-jerk discounts. Strategy first.
VIP & Loyalty
We find your top 10% and build a track specifically for them. Early access, exclusive offers, recognition that feels earned. These are the customers who refer friends and forgive your stock issues they deserve more than the same email everyone else gets.
Cart & Browse Abandonment
Someone looked at a product three times and didn’t buy. That’s not disinterest that’s hesitation. We build multi-touch sequences that address real objections: price, trust, urgency. Segmented by behaviour, not batch-blasted.
Replenishment Flow
We calculate your average product reorder cycle from your actual order data and build nudge sequences timed to it. The customer feels like you read their mind. You recover revenue that would’ve gone to a competitor..
SMS
Not a channel we bolt on for optics. We use SMS surgically flash windows, restock alerts, post-purchase confirmations, and win-back moments where inbox just won’t cut it. Every message has a reason to exist.
Anyone can set up a flow. We build the strategy behind it the segmentation logic, the copy angle, the timing, the test hypothesis, and the monthly iteration that makes it compound over time. That’s what the retainer pays for.
Trusted by Ecommerce Brands That
Are Done Guessing.
Real retention work. Real results.
PETWORLD.IE
Irish Pet Supplies | Shopify | Repeat Purchase Optimisation
Pet owners buy on a cycle food runs out, treatments expire, accessories wear down. The problem wasn’t traffic. It was that nothing was nudging customers back at the right moment.
We built a replenishment flow system timed to actual product reorder cycles, a post-purchase sequence that introduced complementary products within the first 14 days, and a win-back campaign for customers who hadn’t ordered in 60+ days. The result: a list that finally worked as hard as their paid traffic.
“The flows just made sense. Customers were getting the right email at the right time and it showed.”
Petworld.ie
MYNTGIFT.COM
Gifting Brand | Lifecycle & Seasonal Campaigns
Gifting brands have a unique challenge customers buy for occasions, not habits. One birthday, one anniversary, then silence. Most brands accept that. We don’t.
We built occasion-based lifecycle segments, post-purchase flows designed to re-engage after key gifting windows, and browse abandonment sequences for high-intent visitors who didn’t convert. Every campaign was built around the gifting mindset thoughtful, timely, never spammy.
“We went from batch-and-blast to actually strategic. The difference in engagement was immediate.”
Myntgift.com
MATTEROFMONDAY.COM
Lifestyle Brand | Welcome Series & VIP Programme
First impressions in lifestyle are everything. Their welcome series was doing nothing a single generic email that neither sold the brand nor moved the customer forward.
We rebuilt the welcome flow from scratch: a 5-email sequence that told the brand story, showcased bestsellers, handled objections, and ended with a soft offer. We also identified their top buyers and built a VIP track with early access and exclusive drops — turning one-time purchasers into the brand’s most vocal advocates.
“We finally had a welcome series that actually felt like us.”
Matter of Monday
COCOLASH.COM
Beauty | Replenishment, Reviews & Loyalty
Lash products have a natural shelf life. Customers run out, reorder somewhere cheaper, and you lose them without ever knowing why. We fixed that.
We built a replenishment flow triggered at the product’s average usage window, a review request sequence that built social proof at the exact moment customers were happiest, and a loyalty tier that rewarded repeat buyers with early access to new launches. Churn dropped. Reviews went up. Repeat orders followed.
“Our customers started coming back before we even had to ask.”
Cocolash.com
Power Your Retention Marketing with
350+ Pre-built Integrations
When retention becomes a priority, you typically face three choices: build an in-house team, outsource to a generalist agency, or partner with a dedicated retention specialist. Hiring internally means committing to salaries, benefits, onboarding time, and additional tools before seeing real impact. Generalist agencies, on the other hand, spread their focus across multiple channels making retention just one of many competing priorities. Working with a specialist ensures your retention strategy gets the expertise, attention, and execution it needs to consistently drive revenue from your existing customers.
Why RetentionControl Over the Alternatives?
Most brands choose between three options. Here’s what they actually get.
Features
Retention-specialist expertise
Klaviyo certified partner
Brevo certified partner
Omnisend certified partner
Attentive certified partner
Flow strategy + copywriting
Multi-platform SMS execution
Dedicated contact who knows your brand
No long-term lock-in
Scales with your brand
Transparent monthly reporting
Cost-efficient for 6–7 figure brands
In-House Hire
Rarely
Extra Hire
Employment Contract
One Person’s bandwidth
Depends
Generalist Agencies
Extra Cost
Limited
Rotating Teams
6-12 months Retainers
Salary + Benefits
Trusted Partners
From Our Clients
Why Retention Matters?
Your best customers are already in your list. Most brands just don’t know it.
Most brands put 80% of their budget into acquisition. That’s not a growth strategy.
That’s a leaky bucket with a better tap.
Key Stats
- 5× cheaper to retain a customer than acquire a new one
- 67% more spend from repeat customers vs first-timers
- 25–95% profit lift from just a 5% increase in retention
Why Retention Control?
We don’t hand you a tool. We run the whole thing.
There’s no shortage of email platforms. What’s rare is someone who takes full ownership of the strategy, the copy, the execution, and the results. We’ve audited broken Klaviyo accounts, rebuilt flows from scratch, and managed retention for brands scaling past 7 figures. We know what good looks like and we know what “set and forget” costs you every month.
What's Included?
- Flow build and copy no separate retainer
- Monthly campaigns with a real strategy behind them
- Klaviyo-native segmentation and deliverability management
- Honest reporting on real metrics, reviewed monthly
- One dedicated contact who knows your brand
Early Access
every month
Why Brands Choose Us?
We plan. We test. We optimize. No guessing.
segmentation — done right.
built for growth.
across every channel.
not just notifies.
What Sets Us Apart?
- Retention-first not a bolt-on to a bigger agency
- Klaviyo specialists, not generalists
- Copy included. Strategy included. Excuses not included.
- We track repeat purchase rate and LTV not open rates
- You’ll always know what we’re doing and why
Plans and Pricing
Straightforward pricing. No lock-ins, no surprises.
For new or early-stage stores with no retention system in place. We build your full flow stack from scratch welcome series, post-purchase, abandonment, and segmentation. You launch with everything running
$3,500/month
For brands doing $500K–$2M/year. Full flow setup, monthly campaigns, segmentation, reporting, and copy included.
For stores with flows already live but results that don’t show it. We review your entire account, identify what’s broken, and give you a prioritised fix list. Take the report and run — or have us fix it.
$5,500/month
For scaling brands $2M+. Everything in Tier 1 plus SMS strategy, A/B testing, advanced lifecycle mapping, and quarterly deep-dives.
Not sure which fits? Book a free 30-min audit, we’ll tell you exactly where your retention is bleeding.
Frequently questions
With specific answers
What platforms do you work with?
Primarily Klaviyo. Also Omnisend, Drip, and Attentive for SMS. We work within your existing stack or advise on migrations.
What’s actually included in the retainer?
Strategy, flow builds, campaign copy, segmentation, deployment, and monthly reporting. You review and approve before anything goes live.
How fast will we see results?
Automated flows typically show impact within 30 days. Campaign performance compounds over 3–6 months as your segmentation matures.
Is there a minimum commitment?
3 months. After that, month-to-month.
Do you work with brands outside the US?
Yes, we work with DTC and eCommerce brands across the UK, Ireland, Europe, and beyond.