The best loyalty marketing agencies for ecommerce in 2026 are the ones that publish loyalty and lifetime-value results for named brands on their own websites. Atelier Commerce, First Pier, YOCTO and Lilo Social lead on that test, and this guide compares them with four more and Retention Control. It is part of our comparison of the best retention marketing agencies for ecommerce.
A loyalty and LTV agency designs the programmes that make a customer worth more over time: points and tiers, referral rewards, VIP benefits, subscriptions, and the email and SMS flows that keep members coming back. Customer lifetime value is the result it is paid to move, usually measured as how much a loyalty member spends compared with a customer who is not one.
Every fact below comes from the agency’s own website and links to the page it came from. We checked each one on 7 October 2026 and quote numbers exactly as the agency publishes them.
- Nine agencies, from loyalty specialists to full-service Shopify shops with a loyalty practice.
- Loyalty results first: each entry leads with the loyalty or lifetime-value result the agency publishes, if it publishes one.
- Pricing: two of the nine publish a price. We list it where they do.
- Disclosure: Retention Control wrote this guide and is listed first. It does not publish a loyalty case study yet, and the entry says so.

Loyalty and LTV agencies at a glance
| Agency | Best for | Loyalty or LTV result on its own site | Loyalty platforms it names | Pricing published |
|---|---|---|---|---|
| Retention Control | Shopify brands that want VIP and loyalty run inside a retention retainer | None published yet | Smile.io, Yotpo | Yes: $3,500 or $5,500 a month |
| Atelier Commerce | Loyalty programmes measured on member lifetime value | Member LTV 1.90 times non-members; LTV up 3.73 times | Smile.io, Yotpo, Stamped | No |
| First Pier | Choosing and launching the right loyalty platform | Membership nearly quadrupled; 31% average redemption | Smile.io, LoyaltyLion, Yotpo Loyalty | No |
| YOCTO | Subscription brands where churn is the LTV problem | Loyalty redemption up 25%; churn improved nearly 14% | Loop, Recharge, Skio | Yes: EUR 5,500 to 10,000 a month |
| Lilo Social | Brands that want acquisition and retention from one team | Monthly new subscriptions up 75% | Logos only | No |
| Swanky | Shopify Plus brands committed to LoyaltyLion | 39% uplift in returning customers | LoyaltyLion | No |
| Roswell NYC | Full-service growth with a loyalty and referral practice | Whole-business results only | Logo only | No |
| Domaine | Large brands launching omnichannel loyalty | No loyalty-specific figure | Yotpo, Friendbuy | No |
| Shero Commerce | Smile.io or LoyaltyLion setup on Shopify Plus | No loyalty outcome published | Smile.io, LoyaltyLion | Setup session free |
How to measure a loyalty programme
A loyalty programme that only counts sign-ups is a points ledger. The agencies worth hiring report the numbers that show whether members are worth more:
- Member lifetime value against non-members. The cleanest test of whether the programme changes behaviour.
- Redemption rate. Points that are earned but never spent do not bring anyone back.
- Repeat purchase rate and time between orders. The two numbers retention exists to move. Our customer lifetime value guide for Shopify shows how to calculate them.
- Discount cost per member. A programme that gives away margin to people who would have bought anyway lowers lifetime value.
Atelier Commerce makes one more point worth stealing: it models lifetime value “by acquisition channel, so the paid team finally learns that the audience with the best cost per acquisition produces the worst customers” (retention marketing).
The 9 best loyalty and LTV agencies for ecommerce brands
1. Retention Control: best for Shopify brands that want VIP and loyalty run inside a retention retainer
Retention Control is a retention marketing agency for Shopify and DTC brands that does nothing but retention. Loyalty and VIP programme design is part of its $5,500-a-month retainer for brands above $2M a year, and its customer retention and win-back service covers churn prediction, reactivation and loyalty design. Both retainers, at $3,500 and $5,500 a month, are published on its pricing page and start with a free 60-minute audit.
What fits loyalty work: a VIP customer flow built on frequency and recency rather than spend alone, early access instead of deeper discounts, and loyalty data wired into Klaviyo segments.
What to know: Retention Control does not publish a loyalty case study on its site yet. If published loyalty results are your first requirement, start with Atelier Commerce or First Pier. Our retention marketing services page explains what each retainer covers.
2. Atelier Commerce: best for loyalty programmes measured on member lifetime value
Atelier Commerce says it “is a retention marketing agency in New York” whose practice “increases repeat purchase, loyalty, and customer lifetime value” (retention marketing). It works “in Klaviyo, Attentive, Postscript, and Yotpo”.
Loyalty and LTV results: – Alicia Adams Alpaca: the programme “lifted member lifetime value to 1.90 times a non member baseline” (case study). – KeraFactor: “lifetime value up 3.73 times, order frequency up 4.6 times” (case study). – Bully Sticks Direct (Smile.io): “redemption sits at 28.0 percent against a category benchmark of 13.67 percent, redeemer spend is up 186 percent” (case study).
What to know: the most loyalty-specific results in this guide, measured the right way: members against non-members. Pricing is not published.
3. First Pier: best for choosing and launching the right loyalty platform
First Pier is “an ecommerce agency in Portland, Maine” that builds Shopify stores and runs retention, “founded in 2009” (about). It offers “loyalty program design and implementation (Smile.io, LoyaltyLion, Yotpo Loyalty)” (retention and loyalty).
Loyalty and LTV results: – Little (children’s boutique): “In the three years since launch, Little’s loyalty program membership has nearly quadrupled, with an average redemption rate of 31%” (case study). – Wyman’s: “63% of orders now arrive as subscriptions, average order value is up 34%, and gross sales up 6.8%” (case study).
What to know: First Pier publishes the most useful platform advice here (see the next section). Some of its case pages still show placeholder figures, so use the ones quoted above.
4. YOCTO: best for subscription brands where churn is the LTV problem
YOCTO, based in Nicosia, Cyprus, says it “runs retention and lifecycle programs for DTC supplement, beauty, and subscription brands” and adds: “We do not run ads, design brands, or promise everything” (homepage). It builds “Dunning sequences, card-update prompts and pre-renewal saves wired to Recharge, Skio or Loop”.
Loyalty and LTV results: – MiraCare: “25% increase in loyalty points redemption within subscriptions 13.9% improvement in churn rate” (case study). – Myoovi: “42% Increase in Subscription Lifespan 28% More Orders Per Subscriber” (case study).
Pricing: “three packages – Spark at EUR 5,500, Ignite at EUR 7,500 and Blaze at EUR 10,000 per month”, “all month to month” (homepage).
What to know: its homepage lists fixed packages, but its retention page says fees are scoped after an audit, so confirm which applies. It describes itself as “Klaviyo Elite Master, 2025-2026, Loop Platinum and Recharge Premier partner” (homepage).
5. Lilo Social: best for brands that want acquisition and retention from one team
Lilo Social, in Brooklyn, calls itself “The Leading Full-Funnel E-commerce Growth Agency” (homepage) and says “We are a Klaviyo Master Elite Partner” (retention). It creates “personalized subscription models and loyalty programs” alongside email, SMS, direct mail and upsells.
Loyalty and LTV results: – Animal (sports nutrition): “75% Increase in Monthly New Subscriptions 139% Improvement in Net Monthly Subscription Growth” (case study). – NuFACE: “monthly Klaviyo-attributed revenue climbed 46% on average after Lilo took over, email and SMS combined” (case study).
What to know: the best fit here if you want to lower acquisition cost and raise lifetime value together, because it runs paid search and social as well as retention. Its loyalty and subscription tools appear as logos rather than named in text.
6. Swanky: best for Shopify Plus brands committed to LoyaltyLion
Swanky is “a leading full-service Shopify Plus agency, based in the UK and Australia”, “Founded in 2010” (about). On loyalty it says: “When it comes to creating and managing effective loyalty programs, we’re loyal to one solution”, which is LoyaltyLion (loyalty programs).
Loyalty and LTV results: – Pulse Boutique: “Since the launch of the Pulse Perks rewards program, the brand have experienced a 39% uplift in returning customers” (case study).
What to know: its loyalty case studies are several years old, and a second, anonymised case mixes loyalty work with site changes. Ask for recent results.
7. Roswell NYC: best for full-service growth with a loyalty and referral practice
Roswell describes itself as the “Shopify Platinum Partner agency maximizing customer lifetime value for your eCommerce brand” (homepage). Its growth team builds “best-in-class loyalty, rewards, referral and affiliate programs” (growth services).
Loyalty and LTV results: – Hat Heaven: Roswell “revised it’s program rules to reflect industry standards and best in class approaches to loyalty” (case study). – Rotor Riot: “retention marketing accounting for 31% of total attributed revenue, a 228% year-over-year increase” (case study).
What to know: its published numbers cover the whole business or the whole retention programme, not loyalty alone, and some date back to 2020.
8. Domaine: best for large brands launching omnichannel loyalty
Domaine calls itself “The leading Shopify partner scaling global brands” (homepage) and offers “Fully managed services across Email/SMS, Personalization, CX, Loyalty, and Subscription programs” (marketing services).
Loyalty work: – Frank And Oak: Domaine “helped launch Frank And Oak’s omni-channel customer loyalty program using Yotpo, allowing customers to earn points both online and in-store” (case study). – Schleich: “Custom integrations were developed for Schleich’s loyalty program on Yotpo” (case study).
What to know: the largest agency here. Its case studies publish conversion and subscription figures but no number tied to loyalty itself.
9. Shero Commerce: best for Smile.io or LoyaltyLion setup on Shopify Plus
Shero Commerce, in Red Hook, New York, was “Founded in 2010” (about) and says it “configures Smile.io so the program encourages repeat purchases instead of just tracking points” (Smile.io setup). It also “helps determine whether LoyaltyLion or Smile is the better fit” (LoyaltyLion setup).
Pricing: for Smile.io work, “The setup session is free” (Smile.io setup).
What to know: Shero publishes detailed setup scopes but no loyalty or lifetime-value outcome. Its loyalty case studies report maintenance savings and page speed.
Smile.io, LoyaltyLion or Yotpo: what the agencies say
First Pier publishes the plainest guidance of the nine (retention and loyalty):
- Smile.io: “Smile.io is our default for most CPG and DTC brands — it’s well-priced, integrates cleanly with Klaviyo and Shopify” (First Pier).
- LoyaltyLion: “LoyaltyLion is a better fit for brands that need more sophisticated tier structures or have specific integration requirements.” (First Pier)
- Yotpo Loyalty: “Yotpo Loyalty makes sense for brands already heavily invested in the Yotpo ecosystem.” (First Pier)
Swanky builds only on LoyaltyLion, Domaine’s case studies use Yotpo and Friendbuy, and Atelier Commerce’s use Smile.io. Whichever platform you choose, the programme has to feed points balances and tier status into your email platform, or members never hear about what they have earned.
How we chose these agencies
We looked for agencies whose own websites describe loyalty, lifetime-value or lifecycle work for ecommerce brands, and preferred those that publish loyalty results for named clients. Loyalty software companies were excluded, as were agencies whose sites were unreachable or showed placeholder content. We did not use directory ratings, and no agency paid to be included.
Every quote was compared word for word with the page it links to on 7 October 2026. Agency sites change, so check the linked page before you rely on a number.
Final thoughts
A loyalty programme earns its keep when members are measurably worth more than everyone else. Pick the agency that can show you that number for a brand like yours, on its own site. If you want to see where your current programme stands first, book a free 60-minute retention audit.
